Unlocking Custom Maps- A Guide to Adding Personalized Maps in Gorilla Tag

How to Get Custom Maps in Gorilla Tag

Gorilla Tag is a popular tag manager for websites, providing a seamless way to manage and deploy marketing tags across different platforms. One of the key features of Gorilla Tag is the ability to integrate custom maps, which allow users to define their own tag mappings and customize the data layer. In this article, we will guide you through the process of how to get custom maps in Gorilla Tag.

Understanding Custom Maps in Gorilla Tag

Before diving into the process, it’s important to understand what custom maps are in Gorilla Tag. Custom maps are JSON objects that define the relationship between the data layer properties and the tags. By creating custom maps, you can map your own data layer properties to the specific tags you want to fire on your website.

Creating a Custom Map

To create a custom map in Gorilla Tag, follow these steps:

1. Log in to your Gorilla Tag account and navigate to the “Maps” section.
2. Click on “Create New Map” to start the process.
3. Choose the data layer you want to use for your custom map. This can be the default data layer or a custom data layer you have created.
4. In the “Map Properties” section, provide a name for your custom map and select the appropriate data layer version.
5. In the “Map Configuration” section, you will see a JSON editor where you can define your custom map. Here, you can map your data layer properties to the corresponding tags you want to fire.
6. Once you have defined your custom map, click “Save” to create the map.

Using Custom Maps in Tags

After creating a custom map, you can start using it in your tags. Here’s how:

1. Navigate to the “Tags” section in your Gorilla Tag account.
2. Click on “Create New Tag” to start the process.
3. Choose the tag type you want to create, such as a tracking tag, remarketing tag, or custom tag.
4. In the “Tag Configuration” section, select the custom map you created from the “Map” dropdown menu.
5. Configure the rest of your tag settings, such as trigger conditions, tag variables, and other parameters.
6. Save the tag, and it will now use the custom map you created.

Testing and Debugging

To ensure that your custom maps are working correctly, it’s important to test and debug them. Here are some tips for testing and debugging custom maps in Gorilla Tag:

1. Use the “Preview” feature in the “Tags” section to see how your tag will behave on your website.
2. Use the “Debug” mode in the “Tags” section to view detailed information about the tag’s configuration and data layer.
3. Check the tag’s logs and console errors to identify any issues with the custom map or tag configuration.

Conclusion

By following these steps, you can easily get custom maps in Gorilla Tag and integrate them into your tags. Custom maps provide a powerful way to customize your tag manager and ensure that your tags are firing correctly with your data layer. With the right configuration and testing, you can achieve precise control over your marketing tags and improve the performance of your website.