Step-by-Step Guide to Implementing a Likert Scale in SurveyMonkey Surveys
How to Do a Likert Scale on SurveyMonkey: A Comprehensive Guide
Conducting surveys is a crucial part of gathering feedback and insights from your target audience. One of the most popular methods for collecting data is through the use of Likert scales. In this article, we will provide a comprehensive guide on how to create a Likert scale on SurveyMonkey, a widely-used online survey platform. Whether you are a beginner or an experienced survey creator, this guide will help you navigate the process and create effective Likert scales for your surveys.
1. Sign up and Create a Survey
The first step in creating a Likert scale on SurveyMonkey is to sign up for an account. Once you have logged in, click on the “Create Survey” button to start a new survey. You can choose from various survey templates or create a custom survey from scratch.
2. Add a Question
After creating your survey, you will need to add a question where you want to include the Likert scale. Click on the “Add Question” button and select the type of question you want to ask. For Likert scales, choose the “Multiple Choice” or “Text Box” question type, depending on your preference.
3. Set Up the Likert Scale Options
Next, you will need to set up the options for your Likert scale. In the question editor, click on the “Add Option” button to create the scale. You can customize the options by typing in the desired labels, such as “Strongly Disagree,” “Disagree,” “Neutral,” “Agree,” and “Strongly Agree.” Make sure to maintain consistency in the order of the options, as this will help respondents understand the scale better.
4. Configure the Scale Options
Once you have added the options, you can configure them further. In the question editor, click on the “Options” tab to access additional settings. Here, you can set the order of the options, specify the minimum and maximum number of responses, and enable or disable the option to allow respondents to select multiple answers if needed.
5. Customize the Appearance
SurveyMonkey allows you to customize the appearance of your Likert scale question. You can change the font style, size, and color to make it visually appealing. Additionally, you can add a background image or adjust the spacing between options to enhance the user experience.
6. Preview and Test Your Survey
Before sending out your survey, it is essential to preview and test it to ensure everything is working correctly. Click on the “Preview” button to view the survey as a respondent would see it. Take the time to answer the question with the Likert scale to identify any potential issues or confusion.
7. Distribute Your Survey
Once you are satisfied with your survey, it’s time to distribute it. SurveyMonkey offers various options for sharing your survey, including email invitations, social media links, and embedding the survey on your website. Choose the distribution method that best suits your needs and reach out to your target audience.
8. Analyze the Results
After collecting responses, it’s time to analyze the data. SurveyMonkey provides powerful analytics tools that allow you to view the results in various formats, such as charts, graphs, and tables. Use these tools to gain insights into your target audience’s opinions and preferences.
In conclusion, creating a Likert scale on SurveyMonkey is a straightforward process that can help you gather valuable feedback from your audience. By following this comprehensive guide, you can create effective Likert scales and make informed decisions based on the data collected.
